The Professional Publishers Association (PPA) in the U.K. has released the Tap Report that confirms there is a strong link between tablet ownership and magazine readership and that digital is... read more →
Creating a successful future for digital magazines means you need to be able to pay attention to three unique trends at the same time: technology, age, and attention. Open just... read more →
Do you use e-mails to reach your customers or readers? If so you need to read this. Email Subject Lines: Which Terms Work, and Which Don’t. . . Adestra has released [download... read more →
"I believe in all platforms all the time" referring to print, digital and mobile engagements with their magazine brands. Steve Lacy, Chairman & CEO, Meredith Corp.
iPad Mini print ad campaign wins design award for magazines - As noted by Ad Age, each of five print ads features a different magazine's cover at the left, and the same cover within... read more →