Magazine Archives - Page 87 of 102

330-308-3300

31 March 201531 March 2015|Apps, Magazine

When we first heard that The Economist was launching a magazine app for the Apple Watch, we had to laugh, picturing an airport lounge full of people reading one word at a time on their tiny wristlets. Fortunately, that’s not...

Wired’s Creative Head Says Print’s Not Going Away

31 March 201531 March 2015|Magazine, Print

When Wired magazine launched in 1993, co-founder Louis Rossetto famously claimed "the Digital Revolution is whipping through our lives like a Bengali typhoon.” That typhoon has certainly disrupted the traditional magazine model, yet Wired continues to thrive in both print...

Less Discovery, Less Promotion: How is this a Good Thing?

30 March 201530 March 2015|Apps, Magazine

[responsive][/responsive]The Apple App Store is definitely not in good favor with magazine publishers. D. B. Hebbard of Talking New Media has long been keeping an eye on things there, and he reports that the latest change make a bad thing...

Why This New Wave of Independent Magazines is Thriving

26 March 201526 March 2015|Magazine, Print

“If you believe what you read,” writes Rana Niamh Smith in The Telegraph, “the print media has been on its deathbed ever since the birth of the internet." “But someone forgot to tell the creatives behind the latest wave of...

Fast Company Reimagines the Digital Magazine for Big Phones

26 March 201526 March 2015|Apps, Digital, Magazine

[responsive][/responsive] Digital magazines on tablets haven’t work. So one company is setting its sights on the new bigger-screen phone as a platform for magazine content. “What could make the small screen more appealing than the large for consuming magazine content?...

Time’s Pearlstine on Print and the Future

25 March 201525 March 2015|Digital, Editorial, Magazine, Print

[responsive][/responsive]Some may call it unnerving or even terrifying. But Time Inc.’s EVP Norman Pearlstine is “just exhilarated by the speed with which this business is changing, by the challenges we have, and by the uncertainties, by an absolute belief that...

Offscreen’s Publisher on the Planning Process

23 March 201523 March 2015|Editorial, Magazine

Not many publishers (any?) are as open with their behind-the-scenes work as Kai Brach of Offscreen. Earlier this month we talked about Brach’s open style of communicating directly with readers and how that is paying off in immediate feedback and...

Three Entrepreneurs on Why They Kickstarted Print Magazines

20 March 201520 March 2015|Magazine, Print

Among the changes in the business landscape the past several years is a growing use of crowdfunding site Kickstarter to launch entrepreneurial projects, including print magazines. [responsive][/responsive]Cobus Heyl of FIPP notes that “it is interesting to find independent magazine media...

Holiday is Back in Print, After 37 Years

20 March 201520 March 2015|Magazine, Print

[responsive][/responsive]The travel industry and the travel writing industry have always had a symbiotic relationship, notes Jeremy Leslie in Svbscription, “each funneling business and inspiration to the other.” “For travellers – even armchair ones – travel magazines have been a vital...

How Free Equals $15 Million

19 March 201519 March 2015|Magazine, Print

[responsive][/responsive]Question: How can a magazine bring in more than $15 million in one year without charging readers a dime? Answer: Give it away -- but only to the right people. When Stylist magazine launched in 2009, it was something of...

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