It’s not exactly the red carpet, but the digital world’s version of the award season is in full swing. And print publishers are showing a strong presence in this year’s nominees.
The Webby Awards, given each year since 1996, cover “virtually every corner of the Web…news, entertainment, social media, mobile, apps, film and video, advertising, technology, design and aesthetics,” according to Caysey Welton in Folio:.
“This year, print publishers are poised to come away with some big wins, as they are well represented in several categories,” Welton notes.
Among the highlights, according to Welton:
• Best Web News is totally dominated by brands rooted in print; with Rolling Stone, WIRED, The New York Times, The Guardian (NSA Files) and Variety.
• BuzzFeed is the only non-legacy brand to crack into best Mobile News (site), the rest of the nominees include The New Yorker, The Guardian, The New York Times and BBC.
• Print publishers also dominate Best Writing (editorial), with The New Yorker, The New York Times, WIRED, Rolling Stone and The Atlantic all nominated.
• Likewise, print publishers even came up big in the category for Best Use of Video or Moving Image; National Geographic is nominated twice, and the other three nominees are The New York Times, Rolling Stone and TIME.
It’s fantastic to see legacy publishers and print powerhouses excel in the digital space. Best of luck to the nominees; we’ll bring word on the winners when they are announced next week!